Making the Most of Marketing Automation

Why Marketing Automation? Traditionally the sales funnel has been a linear process following the standard stages of ...

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Kapil’s story of Enduring the Bumps

“The path in front of you is rarely a straight line, it’s full of bumps. Embrace the bumps in the road.”  ...

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Five Critical Numbers To Fuel Your Business

Famous Astronomer and Physicist (and much more), Galileo once said: “Measure what is measurable and make measurable what ...

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10 Tips to Create Highly Effective Email Drip Campaigns

Drip Campaign is a focused communication strategy that calls for a set of triggered emails scheduled to be sent based on ...

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8 Non-Negotiable Factors To Check Before You Select Marketing Automation Tool

Marketing automation is much being talked about as the thing in the industry, and moreover, with the efficiency and ...

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B2B Marketing Challenges

You are probably tired of hearing that Business-to-business marketing is changing. At the face of media fragmentation, ...

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11 Reasons to Consider Marketing Automation

Marketing Automation became much more accessible to businesses as compared with four or five years ago. Large and small ...

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What is Marketing Automation?

  As technology has advanced and marketing promotion solutions have improved, companies find that having an automated ...

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