Pardot Specialist / Consultant

Responsibilities:

• Design, execute, and optimize Pardot marketing automation campaigns.

• Manage lead nurturing, segmentation, scoring, and drip campaigns.

• Integrate Pardot with Salesforce CRM and ensure smooth data synchronization.

• Build and manage email campaigns, landing pages, and forms.

• Track, analyze, and report campaign performance to measure ROI.

• Ensure compliance with data protection regulations (GDPR, CAN-SPAM, etc.).

• Collaborate with sales and marketing teams to align lead generation and pipeline growth strategies.

• Train internal teams on Pardot best practices and functionalities.

• Stay updated with Pardot product updates and marketing automation trends.

Requirements

• 3–6 years of hands-on experience with Pardot (Marketing Cloud Account Engagement).

• Strong knowledge of marketing automation, lead management, and campaign execution.

• Proficiency in Salesforce CRM and Pardot integrations.

• Solid understanding of email marketing best practices and deliverability.

• Strong analytical and reporting skills.

• Excellent communication and collaboration skills.

Preferred Qualifications

• Salesforce/Pardot certifications (Pardot Specialist, Pardot Consultant).

• Experience with HTML/CSS for email template customization.

• Prior experience in B2B SaaS or digital marketing environments.

Compensation

• Competitive salary based on experience and skills.

Wondering who we are and what we do?

No bragging, but we are the first HubSpot Diamond Partner agency in India and SEA and the only HubSpot Advanced Implementation Certified Partner across APAC.

You may want to start by understanding why we do what we do.

Startups and enterprises have one major problem while running their businesses -- utilizing their people (not resources) for more important tasks instead of redundant ones. What if repetitive chores are automated so that people can focus better on other tasks? This is exactly what we help businesses with.

TransFunnel Consulting is an advanced MarTech solutions company that enables business growth for clients by providing end to end marketing automation, web designing, design consultancy, inbound marketing services. Our own products -- Feedback Taken, a complete survey tool; HRMS, an efficient Human Resource Management System; assets and apps for HubSpotMarketplace -- are developed to make functioning easier for businesses.

We use marketing automation tools like HubSpot, Salesforce, Marketo, Fresh works to streamline and align clients’ sales and marketing processes, leverage customized marketing automation strategies and intelligent people insights to up their marketing efforts in the right way.

To add to this, we love all things organic and that's why we solve pain points for businesses using inbound marketing solutions as well. These solutions range from content marketing, SEO and social media strategies to paid ad campaigns and ABM and drip campaigns, all of which help grow businesses organically.

We are looking for a resilient, empathic business development executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features.

Culture alert: For TransFunnel, culture plays a major role. We believe in the power of ONE. We know that company culture can make or break your work experience and so we have a team that puts the human connect before anything else. Whether we work from office, home or anywhere -- we keep the connection going with plenty of fun activities. Also, we have a flat hierarchy. Hit apply if you think exploring this role would be work with fun!

Apply Now

Share us your details at hr@transfunnel.com

For job related queries, please call +91 9773337696