Being a professional handling search engine optimisation (SEO) requires a wide scope of abilities. Such a person will have to be familiar with technical aspects like the Google search algorithm, keywords research, link building (backlinks) and work tools.
Analysis skills and information of Google tools like analytics and search console give the extra edge to an SEO specialist who can with the help of the above keep an eye on the latest SEO trends and track the resulting effectiveness of SEO activities.
How to Generate Organic Traffic By Using SEO?
Google changes SEO algorithms constantly hence it is mandatory to be aware of the latest aspects of SEO to be able to fix issues and increase the visibility of a project (website). Information on technical aspects like HTML and CSS is mandatory.
Another important SEO skill is keyword research. Link building comes next, which helps you remain ahead of your competitors.
7 On-Page SEO Mistakes That Affect Website Ranking and How to Fix Them
Some tools of SEO Basics:
Some tools for keyword research:
How to Use Google Analytics to Improve SEO Performance
Tools for Technical SEO:
YouTube SEO Tips: The Quickest Way to Rank #1 in YouTube Results
Tools for On-page content
Ultimate SEO Checklist for Blog Post Optimization
Tools for Off-Page SEO
Need an SEO strategy for your business? Get in touch with the experts.
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